NOTE: This post has been updated to add one very important FAQ, which I only realized last night (8/11/25) that I’d overlooked. You can find it immediately following the Simpsons meme. Thank you for your attention to this matter!
I’ve written a lot about Louder Than Life since I started this blog, and I’m gonna write a lot more about it in the future, and surprise, motherfucker, the future is now! I was writing about Day Three recently when it occurred to me that I’ve never seen a comprehensive guide of tips and tricks intended for first-time attendees, so I decided to create the world I wanted to live in, and here we are.

I’m not gonna lie, it’s pretty fuckin long. WordPress estimates a 35 minute read time. Clockwise Circle Pit cannot accept any responsibility for falls caused by your legs falling asleep if you try to read the entire thing in one toilet-sitting. I can be very long-winded when I’m passionate about the subject, and I will not apologize for that. I understand completely if you don’t wanna proceed any further. Thanks for your time, and feel free to check out some of my other posts, both here at Clockwise Circle Pit, or at my old blog Stay Heavy. I haven’t posted anything there in a little over 5 years, but it still gets more regular traffic than this site. Anyhoo…
Some of these tips may seem obvious to you, and many of them seem obvious to me, but if I’ve learned one thing in my 47 years on this plane of existence, it’s this: you can’t assume anything is obvious to anyone else, even if that same thing is blatantly obviously to you. Being a member of several LTL fan groups on facebook has confirmed that statement to be 100% factual. Many of these tips will apply to any outdoor festival experience, but some of them are specific to Louder Than Life. Without further ado…
Q: What the heck is Louder Than Life?
Louder Than Life is a four-day music festival held in Louisville, Kentucky in late September. It’s put on by a company called Danny Wimmer Presents, and they do a fuckin great job every year. I’ve never attended a multi-day festival put on by any other production company, but I’ve read many times over the years about how festivals put on by other companies pale in comparison to DWP festivals (*cough* Blue Ridge Rock Fest *cough*).
The first iteration was held in 2014 in Champions Park (also in Louisville, KY), and after it was cancelled in 2018 due to flooding, it was moved to its new home at the Highland Festival Grounds in 2019, where it has been ever since. It was cancelled in 2020 for some reason, and the second day was cancelled this year (2024) due to dangerously high winds from Hurricane Helene. Otherwise, it goes on rain or shine, and it’s a blast. The lineup is always a mixed bag, but if you like hard rock, heavy metal, punk rock, hardcore, and/or hip-hop, you’ll almost certainly find at least a few things to enjoy. It gets bigger and better every year. For me personally, 2024’s lineup was the best I’ve seen so far, and I’m still stoked that I got to be there.
Q: Who, exactly, are you, and why should I care what you have to say?
That’s a really good question. I’m just a dude who, when he is not actively attending Louder Than Life, is looking forward to attending the next Louder Than Life so much he can hardly stand it. I do not profess to be an expert, but I have attended every day of the fest for the past four years (plus one day in 2019) so I could certainly call myself a veteran “Loudmouth” at this point, even if I don’t sport the telltale neon lime green that many of the self-professed Loudmouths wear. I’ve made my fair share of mistakes over the years, and I’ve learned a thing or two along the way, so I figured I might as well put together my own comprehensive guide to help answer questions you may have about attending Louder Than Life. You’re welcome.
A quick note: I decided halfway through writing this to present it in the form of a FAQ, because I thought that would be funny, and I think I was right. You might disagree, and that’s okay. There’s still plenty of good advice here.

Q: Should I wear earplugs?
Good lord, yes. It’s not called Louder Than Life because things happen at a reasonable volume. I use Loop brand, but there are lots of quality options available that are designed specifically for concert settings, which is to say that they are designed to dampen the volume of the music without muffling it/making it sound shitty, and they allow you to have a conversation without having to remove them or scream absurdly loud to be heard. I didn’t know how they work, exactly, but I assume it’s your standard combination of science and magic.
At the very least, get some cheap foam jobbies from CVS or wherever. I’ve attended hundreds of live concerts over the past 31 years, and I very stupidly only started wearing earplugs on a regular basis about 10 years ago, and I promise you tinnitus is not a fun thing to deal with.
Q: Should I drink plenty of water?
Yes, you should drink plenty of water every day that you’re alive. This should absolutely go without saying, yet every year, people have to go to the medical tent to be treated for dehydration. You can bring an unopened bottle of water inside with you, and they have “hydration stations” located throughout the grounds. There’s no reason to not drink water. If you don’t wanna bother with carrying a water bottle in, I recommend bringing a couple of bottle caps in your pockets, because if/(hopefully)when you buy a bottle of water, they will take the cap off before giving it to you. I’m not 100% sure why they do this, and I’ve read a few different possible explanations, but all that really matters is that they do do it. (Haha, I said “do do”.)
Q: Should I pace myself?
Yes. Don’t get drunk too early. Get plenty of rest. It’s a marathon, not a sprint. This is especially true if you’re in it for the whole weekend, but even if you’re only going for one day, if you plan to be there for more than a couple of bands, it’s a very good idea to pace yourself and make time to rest.
Q: Should I bring a whole bunch of shit with me?

I recommend travelling as light as possible. Clear backpacks are allowed, as are fanny packs under a certain size, and lots of people use those. I’ve tried both, but I ended up feeling kinda burdened, so I just wear cargo shorts to carry things I need on my person, including glasses case/sunglasses, beard comb, ink pen, Sharpie®, lip balm, and one or two bandannas. I say if you don’t need it, leave it outside the gates. If you might need it, get a clear backpack or a small fanny pack, or rent a locker on the premises. We did that for the first time this year, and it made things much easier, especially when the rains came.
I asked the missus if she had anything to add, and she recommended tissues, feminine hygiene products, hand sanitizer, deodorant*, and sunscreen. This is where the clear backpack and/or fanny pack and/or locker would come in handy. If you’re using the portajohns in GA, some wipes would probably be a good idea, too. A portable phone charger could potentially come in handy as well. I’ve taken one in before, but I didn’t need it, as I don’t really use my phone that much while I’m inside the gates. If you get a locker, those are equipped with chargers
*Please fucking wear deodorant.
Q: What kind of shoes should I wear?
I highly recommend close-toed shoes or boots, preferably waterproof. I had a pair of Merrells that served me well every year since 2021, but I had to retire them after surviving through this year’s fields of filth. Which reminds me, I’d also recommend a spare pair of socks, especially if rain is the forecast. You will almost certainly regret wearing flip-flops or sandals, especially if you’re attending more than one day.
Q: What will the weather be like?
Every year that I’ve attended (before this year), the temperatures have ranged from very warm to hot-as-balls, with minimal cloud cover. This year, the rain started falling toward the end of Day One, and it didn’t completely stop until well into Day Four. September in the Ohio River Valley tends to be extremely humid.
Speaking of September in the Ohio River Valley, if you have seasonal allergies, plan on suffering. I mean, take your medicine and all, but know that it will likely not be as effective as usual.
Q: What’s the scoop on shade and/or seating?
There’s not much shade available in the General Admission area, aside from the drink tents, and a bunch of selfish dickheads are definitely gonna be camped out in whatever little shade there is pretty much all day, so plan accordingly. You can hang out inside the big drink tents, but good luck finding anywhere to sit or put your drink down for a few minutes. Basically, if you need to sit down and you have GA passes, you’re most likely gonna have to sit on the ground, in the sun (you can bring a towel or a light blanket). There are picnic tables around, and the larger drink tents have tables and seating, but people in general are awful, and they won’t let you sit in the empty seat next to them, because their friend is just over at the main stage for 40 minutes, and that seat is for them when they get back.
There’s a big tent in VIP that provides a lot of shade, but people are even worse about claiming seats in there. I think many of them forget that everyone in VIP paid extra to be there, and I assume the rest are just assholes. Top Shelf has an air-conditioned tent and a double-level elevated seating area that is mostly shaded. We’ve never had a problem scoring a place to sit inside that tent, but seats on the elevated seating area can be harder to come by.
Q: Should I wear a hat?
Yes, you should absolutely wear a hat, or a bandanna, or some damn thing. Just make sure you cover your noggin. It would be wise to keep your ears covered as much as possible, too. Skin cancer likes earlobes. I used to wear a big dumb straw hat with a lanyard, so I could keep the sun completely off my big ol’ John Cougar Melonhead, and when the sun went down, I could just let the hat rest on my back. That sucked for a few reasons:
- It’s a pretty dumb-looking hat.
- It could pretty easily block the view of people behind me, and I try to be conscious of that.
- Having the lanyard tugging on my neck while wearing the hat on my back got uncomfortable very quickly.
- It’s too big to do anything with it besides wear it.
I got a new hat this year, and it looks kinda dumb too, but not as dumb. It’s much more practical, comfortable, and convenient. It’s a cooling bucket hat from a company called Mission. I receive no compensation from Mission, but I highly recommend you get a cooling bucket hat from Mission, and here’s why:
- They come equipped with UPF 50 sunblock protection.
- They come equipped with chemical-free cooling technology. Just get it wet, wring it out, and wave it in the air briefly, and you can experience cooling effects of up to 30° F (-1.1° C) for up to 2 hours.
- They’re very lightweight, so the lanyard doesn’t tug on your neck as much when you’re wearing the hat on your back, and you can also fold them up and stuff them in one of your cargo pockets (or your clear backpack and/or fanny pack).
- They’re machine washable.
- They’re quite affordable, and they also come in handy for yard work, nature walks, outdoor parties, etc.

Q: Should I research the lineup and try to learn about some new bands?
Fuck yes you should, bud! After the lineup drops, absolutely take some time to research the bands you’re not familiar with. We’ve discovered some new favorites just by checking out every single band every single year we’ve gone. We’ve also discovered some bands we do not want to be in the vicinity of at all, and that’s good knowledge to have as well. As I mentioned in a previous post, after the lineup gets released, I’ll make a list of all the bands, and on Saturday nights over the next few months, we’ll spend a chunk of time havin some drinks and watchin videos from all the bands. We’ll usually start with either the newest song or the song with the most plays on YouTube, and we’ll work our way through the lineup over the course of a month or two.
When we’ve made it through all four days, we’ll go back through and watch a second video of each band, this time focusing on older songs when possible/as needed. After we’ve finished a second run-through, we’ll go through the whole list once more, this time watching live performances from each band. We each assign a grade to every song, using the standard A-F grading scale used in public schools in the US.
After all three run-throughs, we’ll average out the grades, and anyone who averages a B- or better makes it onto our short list of bands we want to watch. In addition to learning about new bands and helping us make decisions, it also helps maximize our Louder Than Life-related excitement throughout the year.
The real challenge comes much closer to go-time, after the daily schedules get released. That’s when you find out that, for example, two of the bands you wanna see on Friday start at the same time on two different stages, and a third band from the short list starts playing on the other stage halfway through those sets. It can be a gut-wrenching experience. That leads me to my next tip…
Q: Should I brace myself for possible disappointment?
Oh my goodness, yes. You’re almost certainly gonna have to miss at least a couple of bands you wanna see, due to scheduling conflicts. It’s just the nature of the beast. When I have to decide, I take a couple of factors into account:
- If I’ve seen one of the bands before, I’m usually gonna go with the one I haven’t seen. There are a few bands that don’t fit that scenario for me (I’ll always watch Clutch when they’re playing), but I cross that bridge when I come to it.
- If a band is from another country (especially if they don’t tour the States often), they’ll almost always take precedence.
In addition to schedule-based disappointment, bands cancel every year, sometimes as late as the day of their scheduled performance. As discussed above, there’s also the possibility of weather-based cancellations and delays. All disappointing. All things you have to learn to be okay with.
Q: So how do the stages work?
There are a total of five stages. Main Stage 1 and Main Stage 2 are side-by-side, and while one band is playing, the next band is setting up and sound-checking on the other stage. There’s a five-minute break between bands. No main stage bands will ever play at the same time, and no other band will ever overlap with the main headliner.
What used to be the “second stage” became two side-by-side stages a few years ago. This year, they were the Decibel Stage and the Revolver Stage. They work the same way as the main stages.
The third stage area/fifth stage (known as the Loudmouth Stage this year) is a single stage, so the breaks between bands are a bit longer.

A lot of people like to complain (imagine that) about such-and-such band being on one of the smaller stages because they think it’s not fair to that band. For example, Sum 41 headlined the Decibel Stage this year, and people are still bitching about it (“they did Sum 41 dirty, they should’ve been on the main stage, blah blah blah”). There was a huge crowd watching Sum 41, and I would definitely call their set a rousing success. The thing is, the crowd has to be spread out a bit, and having bigger bands headline the “second stage” while the #3 headliner is on the main stage is a great way to do that.
Speaking of complaining, and headliners, don’t complain about the headliners. It won’t do any good, and it makes you look like baby.

Q: What about food?
I love food. There’s a lot of awesome food available for purchase inside the gates, and the portion sizes are often very large, but the prices are usually even larger. Think about the beloved brewpub in your town that charges 20 bucks for a sandwich, but that sandwich is big enough for two meals if you don’t gorge yourself. A lot of the vendors are like that, except that you won’t have anywhere to safely store your leftovers until you’re ready to eat them. There was one vendor this year who had a baloney sandwich for something like $25.They can go straight to hell with that nonsense, and frankly, I hope they went out of business.
My advice is to eat a big meal before you enter the gates for the day, so you won’t have to eat as much once you get inside. If you’re anything like me you’ll want to time it out so that you can empty your bowels before you get inside. I live my life trying to not use a toilet outside my home, especially if I’m not getting paid for it.
Q: Speaking of toilets, what’s the deal with toilets?
Easy there, Seinfeld. Portajohns are all you get in GA. They’re in the sun all day, and as you might imagine, they get progressively worse as the day goes on. The VIP area has air conditioned restrooms, and Top Shelf VIP has even nicer air conditioned restrooms, but you’ll still be sitting on a toilet that thousands of other people have sat upon and shat into (and sometimes upon).
Q: How much walking should I plan to do?
You should plan to walk a lot while you’re there. I recommend walking as much as possible every day, just in general, but I’m not your doctor or your father. If you don’t already walk much in your day-to-day life, it’s best to start doing it well before the festival begins so you can build up your strength and stamina. Why not start today? I’m not sure how big the festival grounds actually are, but I personally walked/danced for approximately 34 miles plus over the course of this year’s LTL, and as I mentioned above, one whole day was cancelled due to one of those famous Kentucky hurricanes. If I didn’t already walk 5-8 miles a day at my job, I almost certainly I would’ve been able to manage that.
Q: Where should I plan to sleep?
The City of Louisville is lousy with hotels and motels (it is a city, after all). There are several options located within walking distance of the festival grounds, but we always stay at the Galt House downtown, which is our preferred hotel anytime we’re in Louisville. Be advised that hotels are already filling up fast, and they are also charging a lot of money for that weekend, because capitalism. There are also a lot of hotels across the river in Indiana (New Albany, Jeffersonville, Clarksville, etc.), and I assume they don’t charge quite as much, but will have to drive or use a rideshare (more on that in the next FAQ).
Airbnb is also an option, I guess, but after my single experience booking an Airbnb, I’ll never do that again. I do know that a lot of locals leave town and rent out their houses/apartments for the weekend, so it is technically an option, but I’d rather not pay hotel prices to clean up after myself.
We spring for a suite, which includes a mini fridge and a wet bar. Having the extra space to spread out before we leave for the day and after we return for the evening really makes the weekend more enjoyable.
Camping in the campgrounds adjacent to the fest is also an option, but we’ve never done that, because Sheila doesn’t like to camp, and if I slept on the ground, I wouldn’t be able to stand fully upright. I do know that the campsites sell out very quickly (I think they’re already sold out, in fact), but you can also sign up for a wait-list.
I talked to a guy in 2021 who was sleeping in his car in a parking lot, and I’ve read accounts from others about doing that, but your safety and well-being are important to Clockwise Circle Pit, therefore, Clockwise Circle Pit can neither endorse nor recommend that solution.
Q: What about parking and/or transportation?
Parking is available on the property, and I think it costs 30 or 40 dollars per day. Yes, that is a lot of money to park your car for the day, but know that DWP does not set the prices for parking. I personally can’t imagine driving to and from an event like this, especially not four days in a row, but I’m not here to tell you what to do. Wait, that’s exactly why I’m here.
Other options are walking (if you’re staying close enough), renting one of those terrifying Lime scooters (if you’re staying close enough), or Lyft/Uber/other rideshare (we paid $30 for an Uber to our hotel about 8 miles away in 2019). The best option, in this asshole’s opinion, is getting a shuttle pass.
For the past 3 years, we’ve purchased a shuttle pass through Pegasus Transportation, and they pick up at the Galt House and the downtown Marriott and drop off about 100 yards from the gates. When you’re ready to leave, they pick you up at the dropoff point and take you back to the Galt House and the Marriott. When I was purchasing our package this year, all the hotel options I saw had an option to add a shuttle pass, and Pegasus Transportation was not mentioned in the description, so I’m not sure exactly how it’ll work, but it does seem like a shuttle could be an option for many of the hotels this year.
Q: Will some asshole take advantage of the situation and steal my phone/wallet/other stuff?
There’s a very good possibility of this. Assholes are everywhere, and people ruin everything. Based solely on my experience browsing Reddit and the facebook LTL fan pages, reports of phone thefts were lower this year than in 2023, but I plenty of people still got their phones swiped right out of their pockets (front pockets, even). I personally haven’t had an issue with that yet, but I also don’t generally pack into the deep crowd in front of the main stages, which is where I assume most of the thefts happen (more people = more opportunities to be piece of shit thief).
Q: Should I take advantage of the situation and steal someone’s phone/wallet/other stuff?
Of course not. Don’t be an asshole.
Q: How are the mosh pits?
I can’t answer this one with a lot of experience, because I’m too old for that shit, but I’ve been next to plenty of pits at Louder Than Life (especially at the smaller stages), and from what I’ve seen, people in the pits have generally respectful. Mostly push-pits and classic circle pits, with hardcore karate-style pits when appropriate. People seem to understand the cardinal rule of pits, which of course is if someone falls down, pick them up. Occasionally, a pit can get dangerous with surges and whatnot. This happened during Korn’s set on Day Four this year. The band had to stop playing for a bit, and the crowd was asked to take a few steps back so people would stop getting crushed. That happened after we left, but a lot of people were talking about it.
The main things to remember while you’re in the pit also apply to everyday life:
- Have fun.
- Don’t be an asshole
- If someone falls, help them up.
- Don’t pull someone in if they don’t wanna be there.
- Stay hydrated.
- Nazi punks fuck off.
If you are in the pit and need assistance, or see someone who needs assistance, cross your arms in an “X” above your head. The first time I saw Sevendust (LTL2K21), they stopped their show because their singer, Lajon, saw someone making an “X” and told security about it, and they were able to get the person to safety. “X” marks the spot, friends.
Crowd surfing is commonplace and generally accepted, but a lot of people don’t do it right. If you insist on crowd surfing, the safest way to do it is the “Jesus Christ Pose”: arms out to the side, feet crossed. Don’t flail around like you’re having a seizure unless you want to increase the chances of kicking someone in the head, and your chances of getting dropped.
Speaking of “don’t”, don’t assume everyone will help you stay up once you go up. You paid good money to be there, and as long as you’re not hurting or harassing anyone, you should get to have fun in your own way. Likewise, everyone paid good money to be there, and they should also get to have fun in their own way, and if watching the bands they came to see while not getting kicked in the head while helping you crowd surf is their way of having fun, that’s something you need to be okay with.
The other side of that, of course, is not getting bent out of shape over crowd surfers if you plan to ride the rail directly in front of the stage. It’s not like you don’t know there’ll be crowd surfers, I just told you there will be. Some bands even encourage it. When we saw Anti-Flag (RIP) in 2022, they told the crowd they wanted us to make the security guards earn their paychecks, and holy shit, the number of bodies I saw being passed to the front was staggering.
If you’re deep in the pit area and you’re not crowd surfing, and you hear someone near you yell “heads up!”, this means a crowd surfer has been spotted in your area, and you should expect them to pass near you very soon, possibly directly overhead. Act accordingly.
One final thing about crowd surfing and pits (and day-to-day life in general): say you’re deep in the pit area, and you’re not crowd surfing, and you hear someone near you yell “heads up!”, and you look behind you and see a scantily clad lady coming your way, and you think to yourself “I like touchin butts, I think I’ll pass her forward and cop a feel”, fuckin think again, motherfucker.
I cannot believe this is a thing that ever has to be said, but I know it does, and it’s just one more example of, to quote Slipknot, “People = Shit”: DO NOT EVER TOUCH ANOTHER PERSON IN ANYTHING EVEN RESEMBLING AN INTIMATE WAY ON PURPOSE WITHOUT THAT PERSON’S PERMISSION. NOT A CROWD SURFER, NOT A MOSH PITTER, NOT A STRANGER ON THE STREET, NOT EVEN IF YOU’RE THE PRESIDENT OF THE UNITED STATES, NOT ANYONE, NOT ANY TIME, NOT EVER. If you insist on copping a feel on that scantily clad crowd surfer, don’t be surprised if you leave with fewer teeth than you came in with. Speaking of scantily clad crowd surfers…
Q: Should I expect to see people in various states of undress?
You should expect to see pretty much everything short of people having sex, and frankly, I’m a bit surprised I’ve never seen that. I’m absolutely sure it’s happened.
This year, it seemed like butts finally replaced boobs as the preferred skin for purposes of exposure, but unless you (or your child) are blind, you (and your child) will see asses and titties in all shapes and sizes. Don’t be such a prude, it’s just the human body. We all have one. And to reiterate from above: it doesn’t matter how much skin is exposed, and it doesn’t matter how drunk/high you are, and it doesn’t matter how horny you are, and it doesn’t even matter if you’re a former/future president of the United States, DO NOT EVER TOUCH ANOTHER PERSON IN ANYTHING EVEN RESEMBLING AN INTIMATE WAY ON PURPOSE WITHOUT THAT PERSON’S PERMISSION.
Quick side note: you’ll also see t-shirts and flags and banners and other things that may offend you, but no one cares. That’s also good advice for life outside the festival grounds.
Q: Is VIP/Top Shelf worth it?
I see this one asked a lot in the facebook fan groups and on reddit, and since I have experience with GA, VIP, and Top Shelf VIP, I feel like I’m qualified to answer. The “thing” about this question, though, is that phrase “worth it”. No other person can really know how much value you’ll find in something, but I can try to help you make that decision.
I’ve already covered a few of the downsides of General Admission, but all in all, it’s a fuckin great value, especially if you don’t drink alcohol (or don’t drink much alcohol) and you take my advice and eat a big deal before you enter the gates, and especially especially if you’re young and in relatively good shape. When we went for the one day in 2019, we got GA passes and by the end of the day it honestly felt like we might not make it. Temperatures topped out near 100° F (37.8° C), and being the first year on the new grounds, things were very open and exposed to the sun. Dust clouds erupted every time a pit broke out, and every single inch of shade was occupied all day. Also, the hand washing stations outside the portajohns were completely out of water, soap, and paper towels before the sun even went down.
We went the GA route again in 2021, and we both agreed afterward that if we were ever gonna go back, we’d have to upgrade to VIP so we could have access to shade, seats, and cleaner bathrooms.
We did just that in 2022, and I’m here to tell you, the fuckin joke was on us. The only real perk to VIP ended up being the better restroom facilities, because as I mentioned above, people are the worst, and no one would give up their precious chairs to anyone, for any reason, ever. I saw a pregnant woman walking around in the tent looking for a place to sit, for Chrissake, and not one person offered her any of the empty chairs at their tables, because they were saving them. There are a few food vendors inside VIP that are not available anywhere else, but there’s no shortage of food in GA, either. There’s also a dedicated viewing area to the left of Main Stage 1 which can get you some decent views of that stage, but for the most part, people line up along the rail and stay there all day, just like they do in GA.
After our VIP experience, we decided to give Top Shelf VIP a shot. Within minutes of being inside the Top Shelf area, we agreed there was no way we could go back to GA or VIP again. I will say this first: Top Shelf passes are not cheap. The price went up substantially this year, but we still got em within minutes of the Early Bird pre-sale for previous year ticket holders. We know there’s gonna be a ton of bands there we wanna see, and we barely have to travel to get to Louisville, which is a city we love, and were already visiting several times a year before we started going to Louder Than Life. We don’t take traditional vacations because Louder Than Life is our vacation. We are privileged to be able to make it happen again this year, and I’m glad, because there really is no going back. If I ever found myself in a strange hypothetical position where I can’t quite swing Top Shelf, but I could easily snag GA if I delivered pizza for my buddy Jim for a couple of months, I think I’d rather stay home and pretend like there aren’t a ton of bands I wanna see, and Louisville is much to far away for convenient travel, and I never liked that city anyway, and as a matter of fact, I ain’t ever even been there, truth be told, I’ve never even heard of Louisville, than not have the air-conditioned tent and the ability to poop comfortably. Your mileage may vary.
First of all, the very idea of an air-conditioned tent being available if we needed it made it seem worth it, but here are the other perks of Top Shelf:
- All alcoholic beverages inside the Top Shelf area are included in the price of admission. Angel’s Envy has been the primary sponsor for Top Shelf every year since they’ve offered it, and as such, Angel’s Envy bourbon and rye are the well whiskies inside Top Shelf. They also have all the other major spirits available, along with Budweiser products. Considering drinks can cost as much as 20 bucks or more at some of the tents in GA, you can see how quickly you could burn through a hefty amount of money in a day. If you don’t enjoy alcoholic beverages, Top Shelf might not be worth it for you.
- Renowned local chef Anthony Lamas (who you might know from TV’s Bar Rescue, with that insufferable prick John Taffer) and a crack team of cooks and food runners prepare small bites throughout the day, and those are included in the price of admission. We’re both vegetarian, so we haven’t tried everything they’ve offered, but everything we have tried has ranged in quality from very good to oh-my-fucking-god-that’s-incredible. They alternate cold and hot food, and they always have things like potato chips and trail mix available. We’ve had things like Strawberry Caprese Salads, Cheese Enchiladas, Falafel Balls, Spring Rolls, and French Fries, and some of the omnivore options we’ve seen include meatballs, Salisbury steak, and bratwurst. If I had one complaint about the food, and I do, it’s that sometimes there are no vegetarian options at all. This happened at the last service of Day Four this year. It was disappointing. At any rate, as I mentioned previously, food is expensive inside the festival grounds, and having the option to pop into the tent and have snacks throughout the day saved us a lot of money over the course of the weekend. If you don’t like delicious food, Top Shelf might not be worth it for you.
- The restrooms are flushable and air-conditioned, and that’s a real nice perk. If you have no qualms with potentially not being able to wash your hands after using a portajohn that’s been sitting in the sun all day, Top Shelf might not be worth it for you.
- That air-conditioned tent is fucking awesome, and it’s outfitted with TVs and a sound system that play whichever band is on the Main Stage at that time, so if you’re outside watching it and you wanna grab a beverage or a snack or even just rest your feet for a few minutes, you don’t really have to miss the action. I would never stay in there all day, because if I was all I wanted to do, I’d just stay home in my own air conditioning and watch YouTube, but it’s a wonderful option to have when you need to get out of the sun (or rain). And outside of feeding times, there is no challenge whatsoever in getting a place to sit. If I had one complaint about the tent, and of course I do, it’s the volume at which they play the Main Stage performances. I know the word “louder” is literally the first word in the name of the festival, but as a dude who can easily suffer from sensory overload, it would be cool if the volume was just a bit lower, so that regular conversation could happen (not to mention how much easier it would be to talk to the bartenders). If you don’t care about chairs, shade, and cooling off, then Top Shelf might not be worth it for you.
- Top Shelf wristbands also give you access to the VIP area, and, of course the GA area as well.
Q: Should I talk to strangers?
Yes, absolutely. I know that answer runs counter to everything I’ve said here about people, but I stand by what I said: People (with a capital “P”) are the worst, and they do ruin everything. On the other hand, people can be pretty cool sometimes. I’m a very awkward and introverted person, and the idea of talking to someone I don’t know goes against my very nature, but the answer is still a resounding “YES!” You’ll meet some awesome people from all over the world, and almost everyone you interact with will be friendly, as long as you don’t ask to use one of the empty chairs at their table.
In my day-to-day life, I’ve been known to cross the street to avoid the very possibility of having to talk to another person. At this Louder Than Life this year, I made a bee-line toward a stranger holding a “FREE HUGS” sign and I gave him such a hugging, and it was fuckin awesome.
Q: Is Louder Than Life a cashless event?
Yes, Louder Than Life is a cashless event. I still bring cash in for tipping bartenders, but no place inside the festival grounds accepts cash as payment. They have those newfangled reverse ATMs on the grounds, where you can put in cash and get a prepaid debit card with the amount you put in, so if you don’t have a debit/credit card, or just don’t wanna bring it in with you, that’s an option.
The wristband that gets you inside the gates can also be linked to a card so you can pay with that, but I tried that in 2021 and forgot the PIN I set up for it (plus I accidentally wore the wrong bracelet anyway), so I don’t bother with that myself.
Q: This long-winded thing has been extremely informative and entertaining. Thank you so much for taking the time to put it together. What if I have other questions about things that aren’t covered here?
Thank you, that’s really nice of you to say. It took a very long time to write, and on more than one occasion I almost flung my Chromebook into the sun.
If you have further questions, the official website has a much more comprehensive and less long-winded Info page that covers a lot of the things I mentioned here, and much more. If you have a question about something that you don’t see covered on the links there, there’s a good chance you’re not looking hard enough or reading carefully enough, but in any case, you can email them at info@louderthanlifefestival.com. They’re very friendly, and they will get back to you.
Alright, I have to stop here. Holy shit this is long. If you made it this far, thank you! If you have any cool friends with half an hour to kill, you should tell them about it.









